Communication studies appeals to students with a highly diverse range of interests and goals. In the age of digital content, communication specialists must be fluent in both current and emerging media. They must also be dedicated to presenting information in clear and innovative ways both on and offline — they can choose to work in multiple formats and often dabble in print, online, television or film media. Content-wise, communications students have multiple specialization channels to explore, including politics, public relations, business, and mass media.
Throughout their education, communications students will be asked to engage with the public, work on collaborative projects, and hone their speech and writing skills. Communication majors can pursue degrees from the associate level to the doctorate level, and enter a range of careers, starting at entry level and moving up to management roles as editors in chief or as public relations directors.
Sample Courses
Communications majors will spend the majority of their time taking courses that emphasize public speaking, writing, and rhetoric. In addition, programs will offer courses on effective debate and group mediation strategies. Many communications programs require advanced English composition courses, which will strengthen your abilities to share perspectives, present arguments, and communicate information clearly in prose. Example projects can include investigative reporting projects, creative essays, group presentations, and even broadcast news video productions. Students are encouraged to apply communications theories and techniques to work done outside of the major. Courses in political science, digital marketing and journalism, or business management fit neatly alongside a communications degree.
Possible Specializations
During the second half of their undergraduate career, communications majors can choose from specializations such as public policy, journalism, mass media, or organizational leadership. While specializations aren't a given at the undergraduate level, a specific subfield of communications must be chosen by graduate students. The most popular specialities in today's communications master's programs are more tech-oriented than they have been in the past. Today's graduate-level communications students specialize in areas such as IT, digital advertising, graphic design and technical writing.
Degree Types
Communications degrees are awarded at both the undergraduate and graduate level. Academic advancement in the field depends on the amount of time a student wants to attend school and the type of career they want to pursue. Here are the degree options commonly available to prospective students:
Associate
This degree can prepare you for entry-level jobs in radio entertainment, marketing organizations, public relations departments, customer service, and news media. It usually takes about two years to complete an associate degree. Your education will cover the fundamentals of public relations, mass media communications, and written composition. Additionally, an associate's degree can be a great launching point for students who may someday pursue a bachelor's or beyond.
Bachelor's
In the field of communications, a bachelor's degree is all but required. A bachelor's in communication and new media can generally be completed within four years, and it offers students several employment and continued education opportunities. Students will have time to explore communications courses with further specification, such as social media ethics, foreign correspondence journalism, and mass media workflows.
Master's
Students who pursue communications at this level will be encouraged to choose a specialty, such as business leadership, public relations, education, IT or marketing. Earning a master's degree can help students distinguish themselves with an expertise. It is very likely that instructors at this level will require students to write a master's thesis on a topic within their specialty before graduation.
Ph.D.
Students who wish to dedicate their time to teaching adults or researching communications developments, technologies, and theories typically pursue the highest degree offered in the field. Graduate degrees at both the master's and Ph.D. level can open up leadership and administrative roles within businesses, political campaigns, and non-profit organizations.
There are several professional societies available to communications graduates with various specialty backgrounds, such as the International Association of Business Communicators (IABC) and the Institute of Electrical and Electronics Engineers Professional Communications Society (IEEE PCS). These organizations provide industry professionals with networking and continued education opportunities.
Ideal Candidates for Communications
It is a given that communication majors will need to interact with others, so outgoing individuals with strong interpersonal skills, curiosity, and empathy tend to find the degree and career path to be a good fit. Students and professionals in this field should feel comfortable around people, and they should be able to engage groups of strangers. Employers and clients often look to communications graduates and professionals to deliver clear news, public relations data, verbal instructions, and marketing information via multimedia.
Career Pathways
According to the Bureau of Labor Statistics, people who graduate with communications degrees gain access to careers in several industries, such as motion pictures, public relations, radio and television broadcasting, academic administration, and government. On average, professionals who specialize in communications will earn $52,550 a year, or $25.27 an hour. States with the highest employment rates within the field include California, Minnesota, New York, Florida, and Maryland.
Communications professionals who work as radio djs or television broadcasters generally have the lowest median pay amongst industry peers, earning $27,750 annually. That said the BLS considers a broad range of careers in the field of "Media Communications" so these broadcasters are compared to the more highly specialized sound engineers, technical editors, authors, and broadcast analysts. Overall, the job outlook is unfavorable for this field, with a projected growth rate of only 2% before the year 2022. However, these roles give employees a high degree of public exposure, which can lead to new career opportunities down the road.
Technical writers tend to make the highest average annual income within media and communications, collaborating with professionals in tech industries to develop usage manuals and instructional articles. By 2022, openings in technical writing are anticipated to grow by around 15% — this is the most encouraging job growth figure the BLS cites for the Media and Communications field.
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Journals
The EJC is dedicated to communications theory, academic developments, and industry topics that affect European educators and professionals.
Elon Journal of Undergraduate Research in Communications
See what it's like to get a start in communication studies with these examples of compelling student contributions.
International Journal of Communications
This multidisciplinary periodical highlights the latest research, trends, and expert commentary from the field of communications studies.
The International Communication Association, a leading professional organization in this field, publishes this quarterly periodical highlighting key research, policy developments, and theory.
Trade Magazines
This global and multidisciplinary publication is released on a monthly basis, covering information and communications technology.
The Institute of Electrical and Electronics Engineers publishes this print and digital magazine devoted to communication systems, policy making, industry…
This trade magazine covers the newest advancements in wireless networks and digital communications from a global and multidisciplinary perspective.
Mobile Communications International publishes this free digital resource, which covers telecom intelligence and industry trends.
Grants
Applied Urban Communication Research Grant
Deadline: March 4th
Award Amount: $2,500
This professional association invites feminist scholars from various disciplines to apply for research funding on how women's lives are affected by media and communications.
National Institute on Deafness and Other Communication Disorders Grants
Deadline: N/A
Award Amount: N/A
This organization offers multiple grants to individuals and organizations dedicated to the study of communication disorders from a medical or translational perspective.
Organization for Research on Women and Communications
Deadline: N/A
Award Amount: N/A
This professional association invites feminist scholars from various disciplines to apply for research funding on how women's lives are affected by media and communications.
Scholarships
American Copy Editors Society Education Fund
Deadline: November 13th
Award Amount: $1,000 – $2,500
These annual awards are given to undergraduate and graduate-level students who demonstrate a commitment to copy editing within mass media and communications industries.
AQHF Journalism or Communications Scholarship
Deadline: December 1
Award Amount: $8,000
The American Quarter Horse Association is offering new undergraduates funding for journalism or communications-related studies.
Deadline: June 30th
Award Amount: $1,000
New undergraduates with a 2.5 high school GPA or higher might qualify for funding awards from this communications firm.
Leonard M. Perryman Communications Scholarship
Deadline: March 15th
Award Amount: $2,500
Prospective students who are ethnic minorities and members of the United Methodist Church are invited to apply for this funding, which emphasizes a commitment to journalism or communications fields.
Deadline: May 9th
Award Amount: N/A
This organization offers dozens of scholarships for students of integrated marketing communications, and applicants can submit a single application to be considered for all funding options.
National Association of Black Journalists Scholarships
Deadline: March 22nd
Award Amount: $1,500 – $2,500
The NABJ offers seven different annual scholarships to prospective and current undergraduate students entering journalism or communications programs.
New York Women in Communications Sponsored Scholarships
Deadline: January 31st
Award Amount: $2,500 – $10,000
Every year, prospective undergraduate and graduate communications students can apply for up to 15 scholarships using a single application form.
Penn State College of Communications Scholarship
Deadline: April 15th
Students applying to Penn State's communications program can apply to receive tuition funding.
The Jim McKay and Mike Wallace Memorial Scholarships
Deadline: March 10th
Award Amount: N/A
Undergraduate communications students get a chance to earn annual awards from the National Academy of Television Arts and Sciences by submitting examples of video work and two essays.
Deadline: N/A
This non-profit political advocacy organization is hiring undergraduate and graduate students to produce blog and social media content.
Discovery Communications Internships
Deadline: N/A
The same media organization that brings us the Discover channel is offering students paid 12-week opportunities to work on mass media projects.
Deadline: August 1st or December 1st
Communications students with an interest in environmental law can explore this internship, which emphasizes blogging, social media, and multimedia content.
Deadline: N/A
This communications agency is hiring interns across 47 international cities to work with local corporations on marketing strategies.
Seattle Offices of Film and Music Economic Development
Deadline: February 11th
This 6-month paid opportunity will have interns working with the City of Seattle on community outreach tasks, film projects, and web interactions.
The National Bone Health Alliance
Deadline: N/A
Interns will get experience generating web content, press releases, and social media posts for this non-profit organization in Washington D.C.
Urban League of Greater Madison
Deadline: June 13th
Interns will work with marketing teams to create digital and print materials for donation campaigns with this minority right advocacy group.
Deadline: N/A
This Chicago-based non-profit is offering 3-6 month internship roles that focus on social media content production, promotional fliers, and report generation for academic programs.
Student Organizations
International Communications Association
This organization is spread across 77 different countries, encouraging academic communications research and networking with annual conferences and exclusive…
Students focusing on journalism and mass media communications can join this honors society to network, earn college funding, and keep track of industry…
This honors society is run by the National Communication Association, and is dedicated to recognizing academic achievements within the communications field.
Professional Organizations
Leading influencers who work in computing, tech, and engineering communications can explore award, funding, and education opportunities as members of this organization.
National Communication Association
This is an umbrella organization that serves academics, instructors, and active professionals within communication fields through publications and career networking events.
Public Relations Society of America
There are over 21,000 members in the PRSA, a group dedicated to continued education and employment standards advocacy for public relations specialists.
The American Communications Association
Gain industry insights with this non-profit's continuing education textbooks and publications geared toward communications professionals and researchers.
This group focuses on fostering public speaking and leadership communications, with professional representation across 122 countries.
This professional society serves as a networking, news, and funding resources for women working in a wide range of communication roles across the United States.